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Responsibly Sourced




Sourcing Forevermark diamonds responsibly means that throughout their journey from rough to polished diamonds, particular care has been taken to ensure responsible business practices, support for the advancement of women and protection of the natural world, which is the ultimate source of our diamonds.



Forevermark diamonds are natural products, created over the course of at least a billion years by natural processes. Forevermark’s passion for diamonds is matched by a deep sense of connection with the natural world. Forevermark is committed to the protection of wild habitats, the species they support, and the wider ecosystems of which they are a crucial part. Everyone at Forevermark, as well as the expert craftsmen who cut, polish and manufacture Forevermark diamonds and jewelry, adheres to high standards of environmental management. Forevermark also helps to fund vital projects that protect and nurture the beauty and diversity of the natural world.



For every acre of land used for mining by Forevermark’s parent company, The De Beers Group of Companies, seven acres are dedicated to the conservation of nature, building thriving ecosystems with healthy populations of native wild animals and plants.In total, almost 444,790 acres of land around The De Beers Group of Companies’ mines are set aside for conservation.



Each Forevermark diamond is as unique and special as the woman who wears it. You can feel proud to wear a Forevermark diamond, not only because of what it symbolizes for you, but also because of the benefits it brings to many women and their families in countries like South Africa, Canada, Botswana and Namibia. These benefits include better quality healthcare and education, valuable career opportunities and professional training.
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